by John | Apr 13, 2020 | Podcast
John sits down with group practice owner and private practice consultant Gordon Brewer for an open-ended dialogue about all things therapy and private practice. Included in this episode:Embracing our failures and setbacksWhy you have to start with whyCrafting your...
by John | Apr 8, 2020 | Podcast
In this solo episode, John breaks down how to build a Business Made Human® in just 6 easy steps including:Start with why (your purpose statement)Establish an end point (your mission statement)Map out how you’ll get there (your vision statement)Establish your company...
by John | Apr 6, 2020 | Podcast
In this solo episode, John breaks down exactly how to market your private practice the right way, in just 4 easy steps including:Know your audienceClarify your message (focus on benefits and outcomes)Get paid and organic Google trafficGrow and engage your email...
by John | Mar 25, 2020 | Podcast
How to Adjust Your Marketing for COVID-19/CoronavirusJohn sits down with expert digital marketer Matt Headland to talk through exactly how you should adjust your marketing for COVID-19/Coronavirus for your therapy private practice. COVID-19/Coronavirus Resource...
by John | Mar 18, 2020 | Podcast
Therapists, we are facing a time of stress and uncertainty as it relates to running a private practice during this pandemic. The bad news is that this is surely to affect your business, if you haven’t already. The good news is that there are things you can to mitigate...
by John | Mar 18, 2020 | Podcast
John sits down with writer, LMFT, former group practice owner, and “simplicity strategist” Chrissy Bensen to talk all things: Why being real is so important to simplifying The carrot that you’re dangling over your head Isolation vs community The ugly effects of...